May 17
2022
Luxury hotel group partners with GHA and joins loyalty programme GHA DISCOVERY, with their hotels becoming part of the alliance’s Ultratravel Collection
May 11
2022
Hotel brands in the UAE and Maldives dominate revenues; spend per stay and average length of stay exceed pre-pandemic levels, and domestic stays bounce back to 2019 volumes
Apr 22
2022
Newly relaunched GHA DISCOVERY takes home the prestigious '210 award' for Europe and Africa within the 'Programme of the Year' category for hotels
Apr 19
2022
Global Hotel Alliance's loyalty programme encourages customers to stay in the collection's more than 500 hotels with more savings and perks to enjoy
Mar 21
2022
Franck Kermarrec joins GHA as Chief Commercial Officer and Nicolas le Roux takes on new Head of Marketing and Digital Strategy role
Feb 9
2022
CEOs of some of the world’s leading hotel groups, all members of Global Hotel Alliance (GHA), have made five bold travel predictions for 2022.
Jan 18
2022
The introduction of the industry's first digital rewards currency, as part of the redesign of GHA DISCOVERY, will support the organic rebound of travel and hospitality in 2022
Dec 22
2021
Global Hotel Alliance and ASMALLWORLD AG combine the strengths of GHA DISCOVERY, the largest loyalty programme for independent hotel brands and ASMALLWORLD's leading travel &lifestyle community
Dec 7
2021
Global Hotel Alliance embraces consumer demand for more flexibility on how they earn and spend rewards, at home or away, with the redesign of GHA DISCOVERY and the introduction of the industry’s first digital rewards currency
Oct 11
2021
The ‘living local’ trend has gained strong momentum in 2021, with travellers igniting their passion for rediscovering closer-to-home destinations and experiences, according to new data by Global Hotel Alliance
Apr 20
2021
Multinational hotel operator with more than 360 hotels across 30 countries to merge its NH Rewards with GHA’s DISCOVERY loyalty programme
Feb 01
2021
Sun International, Africa’s leading gaming and hospitality group, with properties in South Africa, Nigeria and Eswatini, will participate in the DISCOVERY loyalty programme, gaining access to a global customer base of 17 million members when they join the alliance later this year
Mar 05
2020
Aimbridge Hospitality and Global Hotel Alliance partner to offer DISCOVERY, the world's largest loyalty program for independent hotels and brands, to a collection of Aimbridge's independent properties through their Evolution Hospitality division
Feb 17
2020
A record year with seven new member brands joining the alliance and the DISCOVERY loyalty programme reaching 16 million members
Nov 27
2019
Award winning hotels, resorts, residences and restaurants brand is set to bring more luxury, leisure and lifestyle choices to the 15 million members of the alliance’s DISCOVERY loyalty programme
Oct 30
2019
Grand Hotel Heiligendamm on the Baltic Sea and Kempinski hotels in Singapore and Bali are the newest members of the luxury portfolio within Global Hotel Alliance
Ultratravel Collection Welcomes More New Members
Oct 23
2019
A curated collection of distinctive hotels is set to benefit from the global database of 15 million DISCOVERY members
Aug 19
2019
FAUCHON L’Hotel Paris and Capella’s hotels in Düsseldorf, Sanya, Shanghai, Singapore and Bali are newest members
Aug 12
2019
The world-renowned beach club and hotels and resorts brand is set to bring more luxury, leisure and lifestyle choices to the 15 million members of the alliance’s DISCOVERY loyalty programme
Jun 24
2019
Greece’s most prominent, family-owned hotel group extends the alliance’s European footprint with seven luxury hotels
May 07
2019
Award-winning beachfront properties in Mauritius and the Maldives offer more luxury resort experiences to the14-million DISCOVERY members
Apr 03
2019
Five independent hotel groups, together with Oracle, now make up the alliance’s shareholders
Feb 27
2019
The portfolio of award-winning properties set to integrate ahead of the launch of Capella Bangkok property later this year
Feb 24
2019
Another strong year of growth, reinforced by new shareholdersand a rapidly-growing shared customer baseof nearly 14 million members
Nov 26
2018
THE 2018 Ultras held in Dubai for first time. Luxury Travel Awards announced at glittering ceremony. Siam Kempinski Hotel Bangkok is recognised as “Ultratravel Collection Hotel of the Year"
Nov 01
2018
Minor Hotels and Pan Pacific Hotels Group make strategic investments
Oct 16
2018
Australia’s leading provider of contemporary accommodation strengthens presence of the alliance in Oceania and beyond
Mar 05
2018
Dubai-based brand strengthens presence of the alliance in the Middle East and Indian Ocean
Feb 19
2018
The power of collaboration and the excellent health of the independent sector revealed by strong performance of the multi-brand DISCOVERY loyalty programme
Jan 09
2018
Singapore-based brand extends presence of the alliance in top resort destinations
May 30
2017
Alila Hotels and Resorts and Corinthia Hotel London are recognised as luxury travel favourites
May 19
2016
Minor Hotel Group’s fifth member brand further enriches the alliance with unique lodges and camps in iconic locations across Kenya and Tanzania
Apr 12
2016
Hawaii-based Outrigger Resorts brings the rapidly growing alliance extended presence with premier beachfront resorts across the Pacific and Indian Ocean
Oct 28
2015
Home-grown brand is pioneering Chinese luxury hospitality
Sep 14
2015
Early members of the Ultratravel Collection seeing incremental business from the 6.1million of DISCOVERY members
Apr 15
2015
Niccolo Chengdu, the new luxury brand’s first hotel will open in April
Mar 19
2015
Exclusive group of lifestyle luxury hotels joins GHA, with several properties to become a part of the new Ultratravel Collection
Jun 09
2014
Four resort hotels in California add to the alliance’s growing presence in North America
May 15
2014
Travel Leaders Group and multi-media brand Ultratravel, announced today that four Corinthia hotels are to become members, as part of its upcoming launch.
Apr 1
2014
Alliance now has 120 hotels in the Nordic region, making it one of the biggest players in that market